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How Affinity Marketing Can Boost Your Sales

How Affinity Marketing Can Boost Your Sales

How Affinity Marketing Can Boost Your Sales By Maverick Steffen | Daily Marketing Advice Remember joining a club, team or activity because all the hot girls/boys would linger around those areas, and you knew by associating with those groups, you'd be more likely to...
Short Guide to Ethics in Marketing

Short Guide to Ethics in Marketing

Short Guide to Ethics in Marketing By Maverick Steffen | Daily Marketing Advice One of the best classes I took in college was Ethics. It was a tremendous class filled with interesting readings, demanding essays and intellectually stimulating exams. I learned so much...
5 Tips for Newspaper Advertising

5 Tips for Newspaper Advertising

5 Tips for Newspaper Advertising By Maverick Steffen | Daily Marketing Advice So you're thinking about advertising in your local newspaper and you wanted some advice from the greatest small business expert alive - good for you! So, let's grab a spoon and dig right in...
How to Write Calls-to-Action

How to Write Calls-to-Action

How to Write Calls-to-Action By Maverick Steffen | Daily Marketing Advice The only reason you're sending email to people is to drive some sort of action... ....that is, unless you're writing an apology like CEO Reed Hastings of Netflix did when he spontaneously...
How to Do Online Reputation Management

How to Do Online Reputation Management

How to Do Online Reputation Management By Matt Steffen | Daily Marketing Advice When I was in Afghanistan, we were stationed at FOB (Forward Operating Base) Warrior. Today it is mainly a Polish Base, but in 2007, that was home to world'sĀ greatest marketing expert....