How to Write an Attention Grabbing Headline By Maverick Steffen | Daily Marketing Advice The bottom line is that 5 times more people read headlines than the actual body text of any material they are dealt. This translates into the simple fact that 80% of your...
How to Create a Media Relations System By Maverick Steffen | Daily Marketing Advice There are so many ways to get into the media on a weekly basis. So as long as you have a little time and energy to devote to getting this media attention - and driving some major...
How to Produce a Radio Advertisement By Maverick Steffen | Daily Marketing Advice Today we produced a beautiful piece of artwork in the form a radio advertisement for a client of ours in Anaheim, CA. Although, it dawned on me that a lot of small business owners may...
How to Select a Company Name By Maverick Steffen | Daily Marketing Advice Selecting the right business name is probably the most important thing you can do when starting a new business. There are many things you need to consider, but the most important thing is people...
Short Guide for Branding Your Biz By Maverick Steffen | Daily Marketing Advice Marketing your business begins with branding. Before you begin developing a sales proposition for customers, you need to define who your business is, and what your business does. If you are...