A Roofer's Guide to Facebook Advertising By Maverick Steffen | Daily Marketing Advice The goal of the Facebook advertising system is to get you new customers. You must understand there is a difference between posting on social media and creating a Facebook...
How to Create Positive Perceptions in Marketing By Maverick Steffen | Daily Marketing Advice The one unreliable feature that marketers hate is that X-factor, that je ne sais qua, that thing where logic and rationale surrenders itself to emotion and instinct. I hear...
How to Reach Your Customers with One Word By Maverick Steffen | Daily Marketing Advice President Obama must have been going crazy whenever he heard his campaign saturated down to one word. I have no doubt the President probably wanted to say so much more to American...
Always Do the Opposite of Your #1 Competitor By Maverick Steffen | Daily Marketing Advice What good is it claiming to offer the same services as your #1 competitor? Instead, find the strength of your competitor and use that against them. In other words, stop trying to...
Why You Need to be First, Not Better By Maverick Steffen | Daily Marketing Advice Let me ask you a question: who was the first person to fly solo across that Atlantic Ocean? If you answered Charles Lindbergh, you are correct. Even if you didn't know the answer, did...