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How to Create Positive Perceptions in Marketing By Maverick Steffen | Daily Marketing Advice The one unreliable feature that marketers hate is that X-factor, that je ne sais qua, that thing where logic and rationale surrenders itself to emotion and instinct. I hear...
How to Create an Effective Signature Section

How to Create an Effective Signature Section

How to Create an Effective Signature Section By Maverick Steffen | Daily Marketing Advice The signature section of your email is a great place to instill trust in your reader. Think about it... this section is essentially saying who you are, and who you are can easily...
Learn these Advertising Types

Learn these Advertising Types

Learn these Advertising Types By Maverick Steffen | Daily Marketing Advice Here are the types of advertising every small business owner should, not only know, but how and when to use. Let's get started: Product Advertising Product Advertising is only concerned with...
Information Needed for Email Lists

Information Needed for Email Lists

Information Needed for Email Lists By Maverick Steffen | Daily Marketing Advice I always like to ensure we have at least 3 types of information regarding the people that sign-up for our email lists, via eBook, newsletter, contest, etc: Email (of course) First Name...
How to Create Positive Perceptions in Marketing

How to Create Positive Perceptions in Marketing

How to Create Positive Perceptions in Marketing By Maverick Steffen | Daily Marketing Advice The one unreliable feature that marketers hate is that X-factor, that je ne sais qua, that thing where logic and rationale surrenders itself to emotion and instinct. I hear...
Guide to Your New SEO Strategy

Guide to Your New SEO Strategy

Guide to Your New SEO Strategy By Maverick Steffen | Daily Marketing Advice The goal of Search Engine Optimization is to ensure people find your website when looking for the stuff that you sell online. That's it, and nothing more. Billions of words have been written...