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Top 20 Locations to Start a Small Business in New Jersey

By Kristen Adams | Daily Marketing Advice

 
Starting a business in a new city or town can be challenging, especially if you are not familiar with the local market, consumer behaviors, and regulations. One must choose a location that offers the best opportunities, support, and resources required to help the business succeed.
 
Today we explore the top 20 towns in New Jersey that have the most favorable conditions for starting and running a successful business venture.
 
Methodology 
 
The methodology used for this research is based on an analysis of several factors that influence the success of businesses in a given town. These factors include population size, median income, education level, tax rates, business environment, infrastructure, availability of resources, and government support. We collected and analyzed data from various sources, including the US Census Bureau, Bureau of Labor Statistics, and the State of New Jersey Department of Labor and Workforce Development. We also consulted with local business organizations, economic development agencies, and industry experts to gain more insights and knowledge about each town.
 

Top 20 Locations to Start a Business in New Jersey

 

Princeton

With a population of 31,249, a median income of $150,289, and a high-quality education system that attracts top talent, Princeton ranks as one of the best towns to start a business in New Jersey. It also offers various support programs, including a small business development center and a tech startup incubator.
 

Morristown

 
With a population of 19,924, a median income of $117,174, and a growing downtown area that attracts tourists and business customers, Morristown offers a vibrant and thriving business scene. It also has a low tax rate and a supportive business environment.
 

Montclair

With a population of 38,977, a median income of $107,701, and a strong focus on arts, culture, and creativity, Montclair provides excellent opportunities for businesses in the arts, entertainment, and food sectors. It also has a diverse and large customer base.
 

Hoboken

With a population of 55,131, a median income of $126,071, and a high-density living environment that fosters entrepreneurship and innovation, Hoboken offers a dynamic and lively business scene. It also has excellent access to transport, amenities, and resources.
 

Englewood

With a population of 28,624, a median income of $94,144, and a convenient location close to New York City, Englewood offers a strategic location for businesses that target customers in the city. It also has a growing food and dining scene that attracts visitors.
 

Hackensack

With a population of 44,522, a median income of $70,579, and a growing downtown area that attracts businesses, Hackensack offers a cost-effective and supportive business environment. It also has a strong healthcare industry that provides opportunities for healthcare businesses.
 

East Brunswick

With a population of 47,512, a median income of $107,828, and a highly educated workforce with advanced technical skills, East Brunswick offers excellent opportunities for businesses in the technology and innovation sectors. It also has a thriving retail industry.
 

Wayne

With a population of 54,717, a median income of $120,958, and a strategic location close to transportation and highways, Wayne offers an excellent location for businesses that require easy access to transport and resources. It also has a strong focus on education that provides a highly skilled workforce.
 

East Windsor

With a population of 27,621, a median income of $98,867, and a growing retail and commercial sector, East Windsor offers a good location for small businesses that cater to local customers. It also has a strong logistics and distribution industry that provides opportunities for related businesses.

 

Red Bank

With a population of 12,206, a median income of $76,102, and a vibrant downtown area with a focus on arts, entertainment, and culture, Red Bank offers a unique and vibrant business scene. It also has excellent access to transport, education, and resources.
 

Cherry Hill

With a population of 71,045, a median income of $102,607, and a large customer base that includes people from diverse backgrounds, Cherry Hill offers an excellent location for businesses in retail, hospitality, and consumer services. It also has a strong focus on education and healthcare.
 

New Brunswick

With a population of 57,073, a median income of $52,875, and a highly diverse population, New Brunswick offers unique business opportunities that cater to specific communities and cultures. It also has a growing healthcare industry that provides opportunities for related businesses.
 

Livingston

With a population of 31,071, a median income of $132,352, and a highly educated and skilled workforce, Livingston offers excellent opportunities for businesses in the finance, accounting, and legal sectors. It also has a growing healthcare industry.
 

Plainsboro

With a population of 23,819, a median income of $147,550, and a highly educated and skilled workforce, Plainboro offers excellent opportunities for businesses in the biotech, life sciences, and related fields. It also has a strategic location close to Princeton University and other advanced research centers.
 

Toms River

With a population of 92,680, a median income of $74,347, and a diverse customer base that includes retirees and families, Toms River offers an excellent location for businesses in the healthcare, entertainment, and tourism sectors. It also has a supportive business environment.
 

Somerset

With a population of 22,083, a median income of $110,885, and a strategic location close to major highways and corporate headquarters, Somerset offers an excellent location for businesses in the finance, consulting, and related fields. It also has a diverse and highly skilled workforce.
 

Edison

With a population of 102,450, a median income of $102,620, and a diverse and growing commercial and industrial sector, Edison offers an excellent location for businesses in manufacturing, logistics, and distribution. It also has a large and diverse customer base.
 

Elizabeth

With a population of 128,885, a median income of $44,377, and a highly diverse population, Elizabeth offers unique business opportunities that cater to specific communities and cultures. It also has a strategic location close to transportation and logistics hubs.
 

Summit

With a population of 22,357, a median income of $165,552, and a vibrant downtown area that attracts visitors and business customers, Summit offers a unique and vibrant business scene. It also has a highly educated and skilled workforce.
 

Ridgewood

With a population of 25,789, a median income of $174,843, and a highly affluent customer base, Ridgewood offers excellent opportunities for high-end retail, dining, and luxury services. It also has an excellent education system that attracts top talent.
 
Conclusion 
 
In conclusion, New Jersey offers a diverse and thriving business scene with opportunities in various sectors, locations, and customer segments.
 
Choosing the right town to start a business can make a significant difference in the success and growth of the venture. Our research identifies the top 20 towns in New Jersey that provide the best conditions for starting and running a successful business venture. With a reliable and supportive business environment, skilled and educated workforce, strategic location, and access to resources, these towns offer excellent opportunities for entrepreneurs and business owners.

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